Watch Out: How Geomarketing Is Taking Over Retail and What to Do About It

Between the ongoing COVID-19 crisis and seismic shifts in consumer behavior, retailers have their hands full. Yet, they’re also facing cookie deprecation and increased eCommerce competition, making every move critical. However, location-based solutions, such as MapQuest for Business, help store owners understand and delight customers.  Below, we’ll explore the benefits of geomarketing for retail leaders … More Watch Out: How Geomarketing Is Taking Over Retail and What to Do About It

3 Easy Steps to Get Started with Food Delivery Mapping

Food delivery service is an essential part of the restaurant experience and services, with 60% of consumers ordering delivery or takeout once a week. Consumers expect restaurants to deliver food to their homes and businesses quickly, with 33% saying they would pay a higher fee for faster delivery. To accomplish this, restaurants use mapping technology … More 3 Easy Steps to Get Started with Food Delivery Mapping

The Anatomy of a Great Delivery Route Planner

When you have multiple restaurant locations, each food delivery adds to your expenses. Planning routes and adjusting them on the fly is time-consuming, and your management teams want to stay focused on in-house customers, not back-office tasks. Without a delivery route planner, your drivers will spend more time and gas than is necessary. In return, … More The Anatomy of a Great Delivery Route Planner

How Healthcare Leaders Can Realize an ROI from Geomarketing

Are your healthcare providers spending more time on the road? Perhaps you need a safer way to check-in patients? Mapping and navigation technology that seamlessly connects to your Epic electronic medical records (EMR) system can help you optimize your processes, allowing your healthcare staff to put the focus where it counts—on your patients.  However, to … More How Healthcare Leaders Can Realize an ROI from Geomarketing

How Restaurants Can Measure the ROI of Geomarketing

What if you could entice potential restaurant guests with a mouth-watering promotion minutes before they enter the movie, concert, or event near you?  Then remind them to take advantage of your restaurant deal before they even leave the area?  With geomarketing, you can personalize every message and deliver it at the optimal time, increasing sales … More How Restaurants Can Measure the ROI of Geomarketing